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Susanne Berglund is Product Domain Lead at Hemnet, Sweden's leading property marketplace. She leads the development of innovative products that enhance the experience for home buyers, sellers and real estate agents, with a strong focus on customer insights, AI-driven innovation and digital product strategy. At Hemnet, she has played a key role in launching new solutions that create value across the property journey.
Building a Property Eco System
How Hemnet is broadening and deepening the customer journey to create a more connected property ecosystem, build a sustainable competitive moat, and deliver meaningful differentiation. The session will explore how Hemnet is rethinking the earliest stages of the property journey and expanding its role beyond the traditional property search.
